Jade Brand Video
Jade Communications is an internet company with a dedicated mission to make their communities a better place to live by providing fast and reliable internet for homes and businesses.
Jade’s video encapsulates the fresh, new energy that they bring to their service area.
2023
Edited and timed photography, animated linework,
and composited in After Effects
Linework rough animated in Adobe Animate
Creative Direction and Assets by Brandon Waybright
Photography by Josh Williams
Script by Kristie Castanera
Produced by Phoebe Boyd
This project was a lot of compositing and
animating photography.
A majority of the linework was rough animated first in
Adobe Animate.
Pre-Production
The script for this project called for a tangible ache of nostalgia, recalling times when the internet was simple and fun. I looked through old photos of my own as a kid, remembering my own experiences in front of a chunky home computer.
In storyboarding, I wanted to aim for a playful, relaxed tone. My favorite scene is probably the surfer, as she’s literally “surfing” the net, but it also brings that laidback, fun energy.